All costs of advertising and promoting your business are fully deductible. This includes Google Ads, Facebook and Instagram ads, business cards, flyers, brochures, signage, website design and hosting, domain names, email marketing tools (Mailchimp, Klaviyo), and any other promotional expenses.
A real estate agent spending $8,000/year on Facebook ads, business cards, and listing photography deducts the full amount, saving $2,400–$3,200 in taxes.
Website costs (design, hosting, domain) are marketing expenses — deduct them fully. If a website is a major build, it may need to be amortized over 3 years instead of expensed immediately.
Real estate agents and brokers can deduct all professional membership fees and dues required to practice. This includes MLS access fees, National Association of Realtors (NAR) dues, state and local association dues, errors and omissions (E&O) insurance, and any other professional membership costs directly related to your real estate business.
A real estate agent paying $3,200/year in MLS fees, NAR dues, and E&O insurance deducts the full amount, saving $960–$1,280 in taxes.
Stack MLS and association fees with the mileage deduction, marketing deduction, and home office deduction for a comprehensive real estate agent tax strategy.
Deduct interest paid on mortgages for your primary residence and one second home, up to $750,000 of acquisition debt.
Paying $24,000 in mortgage interest annually saves $8,400 at a 35% tax rate when itemizing.
Compare itemized vs. standard deduction annually. For rental properties, mortgage interest is fully deductible on Schedule E with no dollar limit.
A UNK client had been taking the standard deduction for three years while paying $28,000/year in mortgage interest on a $750,000 Seattle home. After a full deduction review, Uncle Kam found that stacking the mortgage interest deduction with state income taxes ($10,000 SALT cap), charitable contributions ($4,500), and property taxes pushed the itemized total to $42,500 — well above the $29,200 standard deduction for married filers. The client had been overpaying by $9,200/year.
Are you sure you're taking every deduction available to you? A 30-minute strategy call could reveal thousands in missed write-offs.
Be the Next Win — Book a CallYes, if you itemize deductions. You can deduct interest on up to $750,000 of mortgage debt ($375,000 if married filing separately) on your primary residence and one second home. The deduction only makes sense if your total itemized deductions exceed the standard deduction ($30,000 for married filers in 2026).
Yes. Mortgage interest on a second home (vacation home or investment property used personally) is deductible on the same $750,000 combined limit. If the property is rented out, different rules apply and the deduction is taken on Schedule E.
Add up your mortgage interest, state and local taxes (up to $10,000), charitable contributions, and other itemizable expenses. If the total exceeds $15,750 (single) or $30,000 (married filing jointly) in 2026, itemizing saves you more money.
Only if the loan proceeds were used to buy, build, or substantially improve the home securing the loan. Home equity loans used for other purposes (paying off credit cards, vacations) are not deductible under current law.
Yes. Points paid on a mortgage to purchase your primary residence are generally deductible in the year paid. Points paid on a refinance must be deducted over the life of the loan.
The federal solar energy tax credit (under 26 U.S. Code § 25D) allows you to claim expenses for new, qualified solar electric property. This includes the cost of solar panels or photovoltaic cells, mounting equipment, inverters, wiring, and labor costs for onsite preparation, assembly, or installation. It also covers the cost of sales tax on eligible equipment. However, the credit does not extend to expenses for structural components of your home that are not directly related to the solar energy system, such as a new roof installed solely to support the panels.
No, you generally cannot claim the federal solar energy tax credit (26 U.S. Code § 25D) if you lease your solar panels. To be eligible for the credit, you must be the owner of the solar energy system. The credit is intended for taxpayers who purchase and install solar energy property on their primary or secondary residence. If you enter into a lease agreement, the company that owns the panels would be the entity, if any, that could potentially claim certain tax benefits, not the homeowner.
No, for residential solar energy systems placed in service after 2021, there is no maximum dollar limit on the federal solar energy tax credit (26 U.S. Code § 25D). The credit is calculated as a percentage of the eligible expenses. For systems placed in service in 2026, the credit remains at 30% of the cost of new, qualified solar electric property. This means that regardless of the total cost of your system, you can claim 30% of those eligible expenses without an upper cap on the credit amount itself.
To claim the federal solar energy tax credit, you will need to complete IRS Form 5695, Residential Energy Credits, and attach it to your federal income tax return (Form 1040). On Form 5695, you will report the total cost of your eligible solar energy system. The form will guide you through calculating the 30% credit amount, which is then carried over to your Form 1040. It's crucial to keep detailed records of your solar energy system purchase and installation, including invoices and receipts, in case of an IRS inquiry.
To qualify for the Energy Efficient Home Improvement Credit (25C), products must meet specific energy efficiency standards established by the IRS, often referencing ENERGY STAR criteria or other Department of Energy requirements. For example, exterior windows and skylights must meet ENERGY STAR most efficient certification requirements, while exterior doors must meet applicable ENERGY STAR requirements. Insulation materials must meet International Energy Conservation Code (IECC) standards in effect at the beginning of the year that is 2 years prior to the year the property is placed in service. Taxpayers should consult the IRS guidance and manufacturer specifications to ensure their chosen products comply with these standards, as only qualifying products are eligible for the credit.
Yes, for certain improvements, labor costs can be included when calculating the Energy Efficient Home Improvement Credit (25C). Specifically, for qualified energy efficiency improvements like central air conditioners, furnaces, water heaters, and heat pumps, the credit generally applies to both the cost of the property and the labor costs for its installation. However, for building envelope components such as insulation, exterior windows, and doors, only the cost of the materials themselves typically qualifies, not the labor for their installation. It's crucial to differentiate between these categories when calculating your eligible expenses for the credit, which is capped at $1,200 annually for most improvements and $2,000 for heat pumps, biomass furnaces, or boilers.
No, the Energy Efficient Home Improvement Credit (25C) generally applies to improvements made to an existing home that serves as your principal residence. The credit is intended to incentivize upgrades to existing structures, not to subsidize the construction of new homes. Therefore, if you are building a brand new home, the costs associated with energy-efficient components installed during the initial construction phase are typically not eligible for this particular credit. However, other credits, such as the new clean energy home credit (45L), might apply to eligible new homes placed in service after 2022, so it's important to explore all available options.
To support your claim for the Energy Efficient Home Improvement Credit (25C), you should retain detailed records of all qualifying expenditures. This includes invoices and receipts that clearly show the cost of the eligible property, the date of purchase, and the name of the seller or installer. It's also advisable to keep documentation proving the product meets the required energy efficiency standards, such as manufacturer certifications or ENERGY STAR labels. While you don't typically need to submit these documents with your tax return, the IRS may request them if your return is audited. Maintaining thorough records is essential for substantiating your credit claim and demonstrating compliance with IRS requirements.
No, there are no specific income limitations for claiming the Energy Efficient Home Improvement Credit (25C). This credit is available to all eligible taxpayers who make qualifying energy-efficient improvements to their principal residence, regardless of their adjusted gross income. The credit amounts are fixed, with a maximum annual credit of $1,200 for most improvements, and a separate annual credit of up to $2,000 for qualified heat pumps, biomass furnaces, or biomass boilers. This makes the credit accessible to a broad range of homeowners looking to reduce their energy consumption and improve their home's efficiency.
The PTET SALT workaround allows pass-through entities (PTEs) to pay state income tax at the entity level, which is then deductible against federal taxable income. This effectively bypasses the $10,000 limitation on the individual federal deduction for state and local taxes, as outlined in Section 164(b)(6) of the Internal Revenue Code. For tax year 2026, and assuming the current SALT cap remains in effect, this strategy allows partners and S-corporation shareholders to indirectly deduct their full share of state income taxes paid by the entity. This provides a significant tax benefit, particularly for high-income earners in high-tax states.
Yes, when a PTET election is made, the individual owners typically receive a corresponding credit on their state income tax return for their share of the taxes paid by the entity. This prevents double taxation at the state level. Federally, the income passed through to the owners is reduced by the state tax paid at the entity level, effectively lowering their federal adjusted gross income. This mechanism ensures that the benefit of the uncapped state tax deduction flows through to the individual owners, consistent with the intent of IRS Notice 2020-75.
Generally, the PTET SALT workaround is available to partnerships, including multi-member LLCs taxed as partnerships, and S corporations. Sole proprietorships and single-member LLCs taxed as disregarded entities are typically not eligible, as they are not considered pass-through entities for this purpose. The specific eligibility requirements can vary by state, so it's crucial for entities to review their respective state's PTET legislation. For example, some states may require all owners to consent to the election, while others may have specific ownership structure requirements.
Yes, each state that offers a PTET SALT workaround has its own specific election deadlines and procedural requirements, which must be strictly adhered to. For the 2026 tax year, these deadlines typically align with the due date of the entity's state income tax return, including extensions. Entities often need to make an affirmative election on their state tax forms or through a separate filing. Failure to meet these deadlines or follow the correct procedures could result in the loss of the PTET benefit for that tax year, so proactive planning and consultation with a tax professional are essential.
The ability to revoke a PTET SALT workaround election varies by state. Some states allow for revocation, often with specific deadlines and procedures, while others may consider the election irrevocable for a certain period or once made for a given tax year. If an election is revoked, the pass-through entity would no longer be able to deduct state income taxes at the entity level, and individual owners would again be subject to the federal $10,000 SALT deduction limitation under Section 164(b)(6). It's crucial to understand the specific state rules regarding revocation before making the initial election, as it can have significant and lasting tax consequences.
Deduct 50% of the cost of business meals where there is a genuine business discussion. The meal must not be lavish, and the business purpose must be documented.
Spending $20,000/year on business meals = $10,000 deduction, saving $3,700 at a 37% rate.
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Most taxpayers leave the QBI deduction unclaimed — it reduces taxable income by up to 23% starting 2026 under the OBBBA.
HSA contributions offer a triple tax advantage — deductible, tax-free growth, tax-free withdrawals.
Charitable donations of appreciated stock avoid capital gains AND generate a full fair-market-value deduction.
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